Speaker Series: May 13, 2021

Speaker Series “Celebrating NL’s Geological Heritage: A journey to UNESCO
Global Geopark Designation”
with Amanda McCallum

UNESCO Global Geopark status is awarded to areas with geological sites and landscapes of international significance. Geoparks aim to explore, develop and celebrate links between geology and aspects of a region’s natural, cultural and intangible heritages. Newfoundland and Labrador’s world-class geology reveals a unique opportunity to connect how an area’s geological past shapes the landscape, where people live, and economic activity. UNESCO Global Geoparks engage local communities in their planning and management, contributing to local economics through sustainable geotourism.


Amanda McCullum

Amanda McCullum
President, Ignite Education Inc.

Amanda McCallum is owner and President with her business Ignite Education Inc. in St. John’s, NL. She is a geologist, prospector and educator with 20 years experience. Her primary areas of professional services include geoscience education and outreach, project management, public relations, STEM communications, geological heritage and geopark development.

Amanda’s had a progressive career leading international, national and regional projects, including serving as the past Chair of NL Mining Week, Chair/Founder NL Women in Mining Forum and author of the Women in Mining Career Connections Guide. She recently created the application dossier for Discovery UNESCO Global Geopark and led this international project to secure Newfoundland and Labrador’s first UNESCO Global Geopark designation.

Amanda has a Bachelor of Science (Geology) and a Bachelor of Education degree, both from Memorial University and a Masters Certificate in Project Management from Schulich School of Business, York University. Amanda is currently the Chair of Women in Resource Development Corporation (WRDC), President of the Canadian Geoscience Education Network (CGEN) and Outreach Director with the Canadian Federation of Earth Sciences (CFES).